Besides the academic work, I share my knowledge with the wider public on Korea-related subjects such as Korean economy, politics, society, and popular culture, mostly in Hebrew but also in English and Korean media. I was also interviewed regarding the Business Administration and Asian Studies Program at the Hebrew University that I managed for 4 years during my PhD studies. On this page, I shared an interview for the educational program where I had to explain to the Israeli teenagers what Korea is (they asked tough questions!). Another interview was made to promote Korean Studies in HUJI, and it registered more than 7,900 views on Facebook—which is a lot for such a tiny country as Israel.





“Israeli-Korean wave: Jewish-Palestinian barrier breaker” / Donga Daily


on the economic success of BTS to TheMarker

“Korea chic: The underground growth of Asian cosmetics in Israel” /Haaretz

on "Korean Visual Culture" conference at the Hebrew University to Yonhap News Agency 

“South Korea Wants Happy Citizens” / Calcalist

“EBAT, Economy and Business Attitude Test” / Maeil Business Group Korea

“The Hebrew University prepares students for the business world in Asia" / Israel Haiom 



"The melting pot of the business world: Israeli-Korean business collaborations" / TheMarker

"Korean Rasputin: The secret advisor who overthrown the president" /Ynet


Academic editor of the Israeli Innovation Authority's report on "Innovation in Israel and the Republic of Korea"

On the Korean economic miracle to

Medabrim Asia Podcast

Participation in “Faces of Our Planet” project of photo exhibition with Israeli academics-immigrants for The Smithsonian Institution, Washington, D.C.

The Science & 

Mathematics University

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