Routledge Companion to Cross-Cultural Ma
ranscultural Fandom and the Globalizatio
Hallyu 2.0: The Korean Wave in the Age o
he Evolution of Tiger Management: Korean


Lyan, Irina (forthcoming 2022). Ex-periphery: South Korea in the development discourse. Edited by Yonson Ahn. Korea and the Global Society: Engagement and Reciprocity


Lyan, Irina (2021). Hallyu as a journey. In Pourquoi la Corée? Edited by Ophélie Surcouf. Paris: L'atelier des Cahiers, pp. 93-109. (Why Korea in French).

Otmazgin, Nissim and Lyan, Irina (2019). Fan Entrepreneurship: Fandom, Agency, and the Marketing of Hallyu in Israel. In Transcultural Fandom and the Globalization of Hallyu. Edited by Park Gil-Sung, N. Otmazgin and K. Howard. Seoul: Korea University Press, pp. 155-179 (reprint).


Frenkel, Michal, Lyan, Irina, and Drori, Gili S. (2015). Reproducing self and the other: The role of cross-cultural management discourse and training in shaping Israeli-Korean collaborations. In Routledge Companion to Cross-Cultural Management. Edited by N. Holden, S. Michailova and S. Tietze. London: Routledge, pp. 399-408.


Lyan, Irina and Levkowitz, Alon (2015). Consuming the Other: Israeli Hallyu Case Study. In Hallyu 2.0: The Korean Wave in the Age of Social Media. Edited by Sangjoon Lee and Marcus Nornes. Ann Arbor: The University of Michigan Press, pp. 212-228.




Lyan, Irina (2022) Book Review: Transnational Hallyu: The Globalization of Korean Digital and Popular Culture, ed. by Dal Yong Jin, Kyong Yoon, and Wonjung Min.  Lanham, MD: Rowman & Littlefield, 2021. 188 pp. Pacific Affairs, 95(2), 371–373


Lyan, Irina (2018). Book Review: The Evolution of Tiger Management: Korean Companies in Global Competition, by M. Hemmert (2018). Journal of International Management, 24(3), 301-302.


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